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This is Anna. Anna's in charge of Product Marketing. She's juggling three product launches, two market-research reports, one conference event, and a gaggle of blogs, articles, and white papers. Anna needs help, but she's short of staff and budget.

Surprise! Anna outsourced the research, articles, and product comparisons to Silicon Insider. Now she's on-time and on-budget, and she's getting better information, too. Our industry insiders' insight and balance of technical versus business experience allow Anna and her staff to move ahead with confidence.

Meet Tony. He's dining al desko — again — because he's behind scheule — again.

Tony didn't get a competitive analysis from Silicon Insider. We could have told him, privately and confidentially, how his upcoming product would stack up against the competition. We'd have evaluated his hardware, software, documentation, features, marketing plan, product roll-out... all of it. Our independant, objective, and brutally honest feedback would've saved Tony months of panic-stricken delay.

Maybe next time he'll call Silicon Insider. We'll bring the sandwiches.

Say hello to Daryl. Daryl manages high-tech investments for his clients. They rely on him to know what's up and what's down in the tech sector. His portfolio includes semiconductors, computers, software, embedded / industrial systems.

He's smiling because he calls Silicon Insider every few days to get the insider's scoop on tech activity. Daryl knows he'll get actionable, business-oriented information, not technical jargon. Daryl's an expert in finance and investment; Silicon Insider is expert in technology businesses. Between us, we'll keep Daryl and his clients smiling.

Hi, I'm Jim. Welcome to Silicon Insider, where we've helped clients just like these with their technical, marketing, design, and investment decisions.

Microprocessors and embedded systems are what we do. Let us help you with your research, give you a competitive analysis of your upcoming product, write you a feature-length article, help you weigh investment potential, or assist you with thorny patent and IP-licensing issues.

Explore the different services we offer, and put that expertise to work for you.

Your source for intelligence on microprocessors and semiconductors

You're expert in your field. We're expert in microprocessors, embedded systems, and semiconductor IP. When you outsource your research, competitive analysis, white papers, articles, and presentations you can focus on what you do best, while taking advantage of what we do best.

Top 5% of Analysts Worldwide

Jim Turley ranked in the top 5% of analysts worldwide for the third year in a row by Gerson Lehrman Group.

The Overacheiving Middle Child

“Bifurcate” is a word you don’t get to use very often. Yet it’s a familiar concept in our industry. Mobile operating systems have bifurcated into the choice between Android and iOS. On the desktop, it’s Windows or MacOS. Verizon or AT&T. Home Depot or Lowes. ARM or x86.

In all of these cases, the big pie chart is pretty much equally divided between two major players, with a thin sliver of “other.” In the desktop environment, the “other” slice of the pie includes Linux: it’s there, but it’s not really used by normal people and doesn’t really compete on the same footing as Windows or MacOS. The mobile OS market includes BlackBerry and Windows Phone, among others, but in the big banquet of life they’re relegated to the kids’ table.

More News and Analysis

  • The Overacheiving Middle Child +

    “Bifurcate” is a word you don’t get to use very often. Yet it’s a familiar concept in our industry. Mobile operating systems have bifurcated into the choice between Android and iOS. On the desktop, it’s Windows or MacOS. Verizon or Read More
  • Assault on Batteries +

    I had dinner with a real venture capitalist the other evening, and lived to tell about it. I can’t tell you everything we discussed that night (wink, wink), but I can say that we had a good talk about batteries. Read More
  • The Price of Ignorance +

    Apparently, $48,000 speaker wire is a real thing. You can also find $5,000 boxes for “cleansing” the AC power going into your audio gear. (Be sure to order the $1000 power cord to go with it.) Just the thing to Read More
  • Tesla, Edison, and Patents +

    Elon Musk is a guy so rich that he builds real-life rocket ships for fun. He also builds electric cars. Or, more accurately, he built a company, Tesla Motors, that builds electric cars. Before that, he made money by handling Read More
  • Ride the Lightning +

    I gotta say, memory chips are pretty boring. And that's coming from a guy who lives and works in the chip business. Sure, I can get all excited about microprocessor chips. I can generally keep my eyes open through a Read More
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About Us

Technical insight.
Business relevance.

For over 20 years, Jim Turley has been an acknowledged expert on microprocessors, embedded systems, and IP licensing.

From engineer to CEO, international marketing VP to journalist, Jim Turley has seen the microprocessor and embedded-systems industry from the inside out. There's no better expert on the business or the technology. Put that expertise to work for you.

Whether you're inventing or investing, managing or marketing, producing or presenting, Jim Turley's Silicon Insider is your source for technical insight with buisness relevance.